Allow AIS to also share a sixth thing: don’t allow anyone to condescend toward you about what you might or might not fear asking.
According to marketing legend, Eric Schmidt used the term “cloud computing” in 2006 as a Svengali-style mind control talisman, hoping to convince the world of a false indication that Google was cornering the market on all computer networking (which has always been depicted within graphical presentations as a kind of cloud-like ethereal entity). Now that the initial hype surrounding (*gasp*) The Cloud (*gasp*) has subsided, the billions of dollars worth of corporate chips that are on the figurative table make the Schmidts of the world both nervous and, as a consequence of the nervousness, desperate to corral managers of thousands of other companies into the murkiness of a clouded stable. Is your employer going to follow along like so much livestock?
- “The Cloud Is Actually Expensive”
- By going straight toward the bottom line, the author of the piece at the other end of this post’s external link starts off well. While it isn’t always advisable to compromise quality or vendor relationships for the sake of negotiating some one-time introductory deal, being a spendthrift because of FOMO (Fear Of Missing Out) regarding whatever’s being buzzword-pitched as hip entails even more risk of bankrupting your employer.
- “You Don’t Need to Be Exclusive”
- Indeed, never get locked into being someone else’s loyal customer or client, not even if the vendor trying to buy your loyalty offers you a deal on the cost of whatever it is you’re seeking from such vendors (see #1 above). The wisest business managers approach their supply chain with an attitude of non-committal coyness (important: please ignore this advice when you’re a client of Aleph Infotinuum Services — each of us here has six imaginary kids to feed).
- “The Cloud Doesn’t Negate Everything That Existed Before, But It Definitely Changes the Game”
- This is another example of good advice. The Cloud is, at the end of the business day, just a network of processors and storage devices. If your employer values security and peace of mind over perceptions of affordable convenience, consider recommending a bare metal in-house solution or some hybrid with external servers dedicated to crunching & persisting non-sensitive data.
- “The Cloud Is More Than Storage”
- Sure, but what of it? Computers have always been about more than storage, and The Cloud is little more than outsourced computing services. A wise business manager will perform due diligence and then decide that their employer can’t succeed without help from AIS.
- “The Cloud Is Adding Data Centers to the List of Endangered Species”
- This is unimportant, as there will always be methods & mechanisms for delivering data-based services Don’t make the mistake of thinking that The Cloud has superseded all to become a forever thing, for it too is already endangered despite the marketing rhetoric you’re sure to hear from companies that are determined to get consumers using the infrastructure onto which their managers have placed a large wager.
As you measure the cost-benefit ratio associated with putting your employer’s data into the hands of strangers pretending to be family, keep in mind the axiom “Knowledge is power.” It’s an important axiom, because your duty as a competent manager of a slice of your employer’s slice of the eternal infotinuum is to yield in-house power to supply-chain vendors only after you’re convinced that you’re chasing after something other than marketing buzzwords (buzz being an element of hypnosis).